[ The Mustard Tree · Planting Soon ]
One seed in.
A whole business out.
Type one sentence about the business you want. The Mustard Tree interviews you like a sharp cofounder, then grows the whole thing overnight: the plan, the brand, the store, the site, the books, the marketing, with a staff of AI agents already working in the branches.
PLANTED 11:58 PM “a candle company that smells like Montana”
Seed → Sprout → Sapling → Company
[ How It Grows ]
From one sentence to a running company.
01 Seed
Plant one sentence.
Your idea, plus any photos, links, or half-formed notes you have. That is all it needs to start.
02 Sprout
It asks the right questions.
A short founder interview. Not forms: the questions a sharp cofounder would ask, and only the ones that matter.
03 Sapling
It grows everything overnight.
Business plan, name and logo, products and services, storefront, website, back office, automations. One system, not a pile of tools.
04 Company
The office moves in.
Six agents take their posts in the branches and keep the business growing while you sleep.
[ The Office In The Branches ]
Six agents on staff before sunrise.
Not a chatbot with a to-do list. A coordinated office that plans, designs, builds, sells, and keeps the books, reporting to you like a staff, because it is one.
The Founder
Holds the vision, reviews every branch, and sends work back until it is right.
The Strategist
Writes the 90-day plan, then re-plans every week from what actually happened.
The Designer
Logo, brand system, product art, site design. Nothing generic survives.
The Builder
Raises the storefront and the site, wires checkout, taxes, and receipts.
The Marketer
Campaigns, social, email, launch weeks. Always shipping something.
The Clerk
Opens the books, watches every dollar, and closes the month without being asked.
[ What Grows On The Branches ]
Everything a business needs to be real.
Already running a business? Point The Mustard Tree at it and the office moves in: takeover mode learns what you sell, rebuilds what is weak, and takes the busywork.
[ The Founding Grove ]
Claim your planting number.
The first 100 plantings are the Founding Grove: founding pricing, first access, and a hand-numbered founding certificate.
[ Questions, Answered Straight ]
What is The Mustard Tree?
One sentence in, a whole business out. It interviews you, then grows the plan, brand, store, site, books, and marketing as one system, with an AI office of six agents that keeps running it after launch day.
Is it only for brand-new businesses?
No. Plant a new idea, or point it at the business you already run. In takeover mode the office moves in: it learns what you sell, rebuilds what is weak, and takes the busywork off your desk.
What will it cost?
Founding pricing is announced to the Grove first. Every plan will be hard-capped: you will never get a surprise usage bill from us.
Who is building this?
Modern Mustard Seed, the Montana studio behind The Talking Website and a working fleet of AI staff products. The Mustard Tree is grown from rails that already run real businesses today.
When do plantings open?
In cohorts, in Grove order. Your planting number is your place in line, and referrals move you up.
The Mustard Tree is a Modern Mustard Seed product, from the studio behind The Talking Website.