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White label // For agencies

Sell AI under your name. We build it.

Voice agents, agentic systems, marketing dashboards, custom studios and overflow websites, built by us and sold under your name. You set the price. You keep the client.

Built and run by Sarah Scarano at Modern Mustard Seed. Your clients never see our name.

Painting: at a lantern-lit beachside dinner, Mr. Mustard shows friends a tablet of website layouts while Mrs. Mustard raises a glass, the kids wave sparklers and a lit-up yacht sits on the water behind

$0

License fee

0

Minimums

7 days

Receptionist, sold to live

1

Invoice a month

100%

Your name

[ Who it is for ]

You have the clients. They are asking about AI.

Hiring an AI engineer to answer that question costs more than most agencies clear in a quarter. This program is the engineer, already trained, already running agents for real businesses, working behind your name.

Web designers

Your clients already ask what you can do with AI. Now the answer is a working receptionist on the site you built.

Marketing agencies

You fill the phone with leads. The receptionist answers and books every one, and the dashboard shows the client what your ads actually produced.

Brand and creative studios

Add a monthly line to every launch without hiring an engineer or learning a voice platform.

IT and consultants

You are already the person they trust with technology. Put agents in front of them with your name on it.

[ The live demo ]

Type your agency’s name. Watch it become yours.

The demo opens a page in your name and color, for a client like yours, with a working AI receptionist on it. Call it, book an appointment, read the transcript as it happens. Then show it to a client.

Free. No email needed. The call uses your microphone.

[ What you can sell ]

Everything we build. Your name on all of it.

AI that answers, websites when you are full, and the agentic systems, dashboards and studios your clients cannot get anywhere else. Wholesale prices arrive on your own price sheet, signed for your agency.

AI that answers

Monthly lines. Every client you sell adds to what you earn next month.

AI Receptionist

A voice agent that answers the business phone around the clock, books the work and texts the owner a summary.

  • Trained on the client’s services, prices, hours and policies
  • Books real appointments, takes messages, transfers live calls
  • 500 answered minutes a month, then message-taking mode, never a surprise bill
  • Call summaries and transcripts sent under your agency’s name
  • Works on the client’s existing number or a new local one

Website Voice and Chat Agent

The site you already built learns to talk: visitors ask out loud or type, and it answers and books.

  • One script tag on any site: WordPress, Webflow, Squarespace, Shopify, Next.js
  • Talks and types, in the client’s colors
  • Books, captures leads and hands every conversation to the owner
  • Same brain as the AI Receptionist when both are on

Phone + Website Agent

The phone and the site you built answer as one: the AI Receptionist and the Website Agent off one brain.

  • Everything in the AI Receptionist
  • Everything in the Website Voice and Chat Agent
  • One knowledge base, so a change lands on the phone and the site at once
  • No website included: it rides on the site you already built

AI Visibility

When someone asks ChatGPT, Google or Perplexity for the best in town, the client is the answer.

  • Setup: entity, schema and answer pages fixed on the client’s site
  • Monthly: tracked prompts across the major AI engines
  • A monthly report with your agency’s name on it
  • Fixes made every month, not just reported

Websites, when you are full

Built to your design or ours, under your name. We host and care for it monthly, or hand you the code.

Website, 5 pages

The storefront: home, services, about, reviews and a contact page that books.

  • Built to your design file or brief, or designed by us
  • Hosting, care and unlimited edits in the monthly
  • Your name in the footer, never ours
  • Or skip the monthly and we hand you the code

Website, 20 pages and up

Every service and every town the client serves, each on its own page, each one found.

  • Service pages, town pages and answer guides
  • Hosting, care and unlimited edits in the monthly
  • Your name in the footer, never ours
  • Or skip the monthly and we hand you the code

Website, 50 pages and up

The county: every service in every town, so the client is the answer wherever the question is asked.

  • Every service-in-town pairing plus the guides
  • Hosting, care and unlimited edits in the monthly
  • Your name in the footer, never ours
  • Or skip the monthly and we hand you the code

Systems, dashboards and studios

Set-price builds scoped in writing. Running costs pass through at cost, never marked up by us.

Single Automation or Agent

One job the client does by hand today, done by an agent: intake, quoting, follow-up, scheduling or reporting.

  • One workflow, scoped in writing before we start
  • Connected to the tools the client already uses
  • Documented so the client could run it without either of us
  • Running costs passed through at cost

Agentic System

The client’s operation, run by agents: a custom CRM, internal tool or multi-step workflow built to how they work.

  • Discovery of the process and the data behind it
  • Agents that act, not just answer: they move work between steps
  • A dashboard the owner actually opens
  • Repo, deploy and docs handed over at the end

Marketing and Ads Dashboard

Ads, site traffic, calls and leads on one screen, with an AI read of what moved and what to do next.

  • Meta, Google Ads, Analytics and call data in one live dashboard
  • Cost per lead and cost per booked job, not just clicks
  • A weekly AI summary sent under your agency’s name
  • Monthly covers hosting, the data connections and the summary

Custom Agentic Studio

A private studio trained on the client’s brand that makes their images, video, ads and copy on demand.

  • Brand voice, look and products built into every generation
  • Image, video, ad and copy tools on one screen for the client’s team
  • Approvals before anything posts or ships
  • Model usage passed through at cost

Claude Setup

Claude set up for one person at the client’s business: their skills, their tools, their way of working.

  • Claude configured for one operator
  • Up to three custom skills written for how they work
  • Their existing tools connected
  • A working session so they leave using it

[ How it works ]

Sold on Monday. Answering by next Monday.

01

You sell it

Pitch with the live demo in your name. Set your price. Send us what the client does, their hours and how they book.

02

We build it

The agent is trained, tested and on a number inside seven days. It speaks as your client’s business.

03

You approve it

You call it, poke at it and sign off before your client ever hears it.

04

You bill, we run it

You invoice your client. We send you one invoice a month for every client, and keep everything running.

[ The terms ]

Written down. No fine print.

You set the price

A fixed wholesale price per client, with no license fee and no minimum. You charge whatever you want and keep every dollar above it.

Your name, never ours

The agent introduces itself as the client’s business. Summaries, reports and the demo carry your agency’s name. We do not appear anywhere your client looks.

You keep the client

You bill them and you own the relationship. We never contact your client unless you ask us to, and we never sell to them directly.

Your overflow, handled

When your studio is full, send us the build: a site, an app, a dashboard, a system. Built to your design and standards, delivered under your name.

Changes are included

When a client wants the agent adjusted, the prompt reworked or the report changed, we do it. No charge, no change order.

Nothing held hostage

If you ever leave, we hand you every agent’s configuration, knowledge base and number. Your client never goes dark.

The day you join

A live demo with your name on it

A link that opens a working AI receptionist for any client you type in, branded as your agency. Use it in the pitch.

A price sheet signed for you

Your wholesale prices, our suggested retail and your margin, on one page you can print.

A sales one-pager per service

Written for your clients, in plain words, with your logo and your number.

One person to text

Sarah Scarano, who builds the work, answers you directly. No ticket queue.

Founding agencies. The first 5 agencies keep their wholesale prices locked for 24 months.

[ Straight answers ]

White label, answered.

Will my client ever see your name?

No. The agent speaks as your client’s business, the reports carry your agency’s name, and we never contact your client unless you ask us to.

Can you take our overflow work?

Yes. Websites, apps, dashboards and agentic systems, built to your design file and your standards and delivered under your name. Each one is a set package, priced before we start.

What do I have to do?

Sell it and own the relationship. Send us what the client does, their hours and how they book. We build, test and run it. You approve it before it goes live.

What does it cost me?

A fixed wholesale price per client per month, plus a one-time setup per client. No license fee and no minimum. We send the full price sheet after a twenty minute call.

Can I charge whatever I want?

Yes. We publish a suggested retail on your price sheet. Most agencies sell at or above it. The difference is yours.

What happens when a call goes over?

Each agent answers 500 minutes a month. Past that it switches to taking messages for the rest of the month. Nobody gets an overage bill.

What if my client wants something changed?

Tell us and we change it. Changes to what we built are included, with no charge and no change order.

What if I leave the program?

We hand you every configuration, knowledge base and number we run for your clients. They keep working.

Referring instead of reselling? The Partner Program pays a commission on every business you send us.